'COSILoveYou' Promo

'COSILOVEYOU' PROMO

(PROMOTIONAL AD CAMPAIGN)

VIMEO URL:
https://vimeo.com/brittfilms/cosiloveyou

ABOUT THE PROJECT:
I was hired to film a promotional video for a movement that was supported by dozens of churches, businesses, non-profits, and organizations around the city of Colorado Springs called "COSiloveyou" (pronounced: " 'cause I love you"). Though I had a primary client who had hired me and worked with me through the concept and development phases, it was requested that the video not feel local to a specific organization, but instead could be used by all supporters of the movement. Though this commercial would be used mostly for online promotion, I was also challenged to make it usable as a church sermon bumper for various churches across the city to be used as a "setup" for their sermons and to encourage congregates to join in the movement. Some of the b-roll of volunteers working outside and painting was provided by the client and asked to be used within the video to highlight volunteerism. All interviews and b-roll of Care & Share and Springs Rescue Mission were filmed by me. I also animated their logo for the closing graphic to provide a little more finesse to the video.
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